Which is your favourite Pokémon?

The Pokémon Company introduced their new Instagram channels for UK, Italy, Germany, Spain and France with engaging stories and animations.

Brief

• Create engaging pieces for each Pokémon
• Focus on usability for all markets
• Keep animations simple and engaging for fans
• Involve fans with questions and comments

Services

• Storyboarding
• Animation
• Translation
• Project Management
• Timings and organisation

Result

Each individual story received high levels of engagement, especially on the Spanish account.

The success of this campaign led to another brief which involved creating animations for their trading card game.