Full rebrand & web migration

As part of the merger of albelli and Photobox the German brand posterxxl adapted the albelli visual identity for a full relaunch.

Brief

• Introduce new visual identity
• Highlight previous and new customer benefits
• Encourage users to explore the new site

Services

• Develop storyboard
• Select suitable audio backgrounds
• Create video using existing assets
• Collaborate with copywriter for in-video text

Result

The outcome received excellent feedback from stakeholders and was published on multiple platforms to introduce customers to the new identity of posterxxl.