Work

Vapiano

Multiple campaigns

Professional

Window Decals

After successful previous collaborations, the client asked for a creative refresh of their exisitng window decals for their UK restaurants.

Brief

  • Establish specific location requirements
  • Create several Christmas decals suited for a variety of spaces
  • Liaise with printer on specifications and delivery logistics

Services

  • Leading team brainstorm
  • Present strongest concepts to client
  • Source print specifications and location data
  • Create visual mockups
  • Liaise with printer to deliver on-spec files

Result

The client loved the concepts and immediately booked another campaign with our agency.

World Pasta Day

To celebrate World Pasta Day on the 25th of October, we created several fun strategies for Vapiano to engage with their customers.

Brief

  • Establish visual elements to create 'ownership' of World Pasta Day
  • Create competition mechanic
  • Develop engaging customer interactions

Services

  • Creation of visual lockup
  • Pitch several concept ideas to client
  • Art Direction of photoshoot
  • Liaise with printer to deliver on-spec files

Result

The campaign led to an increase in Vapiano's social media following and drove customers into their restaurants.